I joined Instagram in mid-2015 as an experiment, and it’s been more than I expected it to be. These are my discoveries — see if they help you decide whether or not to add yet another social network to your author kitbag.
Creating a Twitter profile is an art and a science… and often nerve-wracking. The foundation of a good Twitter profile for an author is choosing the right username, or modifying the one you’ve got.
Even if you can’t blog as often as you’d like, I’ve discovered you can still build a readership. This is how it happened for me.
If you’re writing a visual type of book such as a coffee table book, or possibly even a picture book, here are some ideas for making an effective book trailer at almost no expense.
Public speaking is scary for most writers, but it’s one of the most valuable skills to have in the marketing toolkit. This is why and how to learn it…
If writers need to blog in order to make connections with their audience, what should they blog about? It’s a tricky question for many of us — especially if you write fiction. But even a non-fiction author needs to fine-tune the overall blog topic. These are my tips for finding the way forward that is particularly suited to YOU. And there is ONE key thing that really matters! (Includes downloadable worksheet.)
There’s plenty of debate about whether authors and hopeful authors should blog. “Spend your time writing your BOOKS instead,” say many. So, do we really need to blog? Here’s what I’ve discovered.
Are you intimidated by the idea of putting audio on your author blog? I finally took the plunge, and it was easier than I expected. Here are my tips for how I did it.
Everyone says we have to include video on our blogs these days, but how do we do it? Not only do we have to be author, publisher, marketing manager and general dogsbody, but apparently Martin Scorsese and Gwyneth Paltrow too! In this post, I’ll talk you through a short video I just made for my […]
You might think Twitter is a waste of time, and you wouldn’t be alone in that thought! But you might be surprised by what this social network can actually do for an emerging author…